Targeting The Consumer III
Advanced Consumer Science for Product Innovation is an entirely new course. It is appropriate for those who have taken Targeting I and/or II, and to advanced people in sensory and consumer science, who have professional training and experience. Sharing participants’ experience is a part of all Targeting the Consumer courses.
Details
Taught by: Herb Meiselman,
Hal MacFie |
The course objective is for participants to acquire the necessary tools to estimate sensory shelf life of foods, focusing on the consumer’s decision to accept or reject a stored product. The course will cover experimental design, the work of trained and consumer panels, and on how to perform statistical calculations.
Details
Taught by: Guillermo Hough, Argentina |
This course aims to give you the latest knowledge and tools from across sensory, consumer, psychological and statistical sciences to ensure your work is at the forefront of methodology. After an update session detailing how the science has moved on in relation to the topics we covered in Targeting I, we examine more aspects of the New Product Development process.
Details
Taught by: Herb Meiselman,
Hal MacFie |
This course forms a hands-on introduction to those statistical methods needed by a sensory and consumer scientist. Mainly based around the use of XLSTAT, attendees will gain practical experience using real-life examples and will be able to save their work to take away with a free copy of XLSTAT and XLSTAT-MX so they will be competent to start using their expertise from day 1 after the course. Attendees will also receive a 6 month license for taughtDesign Express – the powerful QI Statistics consumer trial design software and their Turf Calculator program together with a number of specialised Excel spreadsheets.
Details
Taught By: Hal MacFie, Anne Hasted
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Designed to give you the knowledge, practice and the tools to do your own design and analysis of trials to identify ingredient functionality and move quickly to new optimum performance or liking formulations. The use of multivariate methods and Path modelling to explore for causes when designed trials are not possible will be described.
Hands-on exercises, free DESIGN EXPERT software for participants to take away
Details
Taught By: Hal MacFie, Anne Hasted
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Targeting the Consumer III is an entirely new course. It is appropriate for those who have taken Targeting I and/or II, and to advanced people in sensory and consumer science, who have professional training and experience. Sharing participants’ experience is a part of all Targeting the Consumer courses.
Details
Taught by: Herb Meiselman,
Hal MacFie
|
This course forms a hands-on introduction to those statistical
methods needed by a sensory scientist. Mainly based around
the use of SENPAQ and XLSTAT software, attendees will gain
practical experience using real-life examples and will be
able to save their work to take away with a free copies of
SENPAQ and XLSTAT so they will be competent to start using
their expertise from day 1 after the course.
Details
Taught By: Hal MacFie, Anne Hasted
|
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